WHAT IS THE RIDE2LIVE DEVELOPMENT RIDER PLATFORM?

A central, multi media platform connecting development riders & initiatives with individuals, corporates & brands that are willing and able to make a positive contribution, ultimately making cycling more accessible.

WHY RIDE2LIVE?

  • Limited awareness about development initiatives creates a need for a platform telling inspiring stories of how cycling changes lives
  • One central platform connecting various initiatives to increase funding & activity in development cycling
  • A shared passion for riding breaks down barriers & makes cycling more accessible
  • Develops future leaders by connecting talented development riders to mentors

“The idea is not to make a single brand the hero. Create heroes through a collective effort with everyone doing their bit.”

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